Fundamental Journals

  International Journal of Fundamental Psychology and Social Sciences (IJFPSS) 

     ISSN : 2231-9484

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for year 2012



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Special Issue 2,July 2013



















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IJFPSS, Vol 2, No 3, Sep, 2012



Students’ Creative Potential in Higher Educational Institutions: A Case Study in Malaysian Public Universities


Elaheh Safajouee1* , Barjoyai Bardai1



The term “creativity” refers to a phenomenon whereby a person creates something new that has some kind of value for other people. This study aims to examine the creative potentiality among both undergraduate and postgraduate students in higher educational institutions. To this end, a questionnaire survey was stratified randomly administered to 490 students in four Malaysian public universities namely University of Malaya (UM), Universiti Kebangsaan Malaysia (UKM), Universiti Putra Malaysia (UPM) and Universiti Teknologi Malaysia (UTM). The required primary data was collected within two months from October until November 2011. The main findings of the study showed that, firstly, most of the students stated that universities attempt to improve creative potential among students and, secondly, the role of knowledge sharing, creative environment and technology environment, curriculum of the study, team work and level of rock logic are very effective in improving creative potential. Thirdly, the finding demonstrated that the level of creative potential is satisfactory in these four Malaysian public universities. It is important for the universities to maintain focusing on creativity and creative potential and try to further increase the creative potential for improving the self-importance.

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The Impact of Physical Design Factors on the Effective Use of Public Squares


Reihaneh Sadat Hajmirsadeghi1, Shuhana Shamsuddin1, Amir Foroughi



This article reviews extant literature in the field of the effective use of public square.This review has been undertaken with a specific focus on understanding the meaning of ‘‘effective use’’ and the factors that work towards effect use in perspective of square. Starting with a historical overview that provides genesis of this thought, the review moves into analysis of current definitions of ‘‘effective use’’. After providing a thorough picture of effective use, the article deals with physical factors. At various points in the article and at the end, future research directions that follow the relevant sections are discussed as propositions

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Relationship among Information Technology Investment, Firm Performance, Innovation and Firm Growth, case study: largest Iranian manufacturers


Mahdi Mohammad Bagheri1, Abu Bakar Bin Abdul Hamid1, Ali Rezaei1, Abbas Mardani



Information technology is the main item for improve the firm performance for organizations. On the basis of the resource-based view, this paper investigates relationship between Information Technology (IT) investments and firm performance. The research assesses whether innovation is moderated by firm growth and this study investigated the mediation effects of innovation on IT’s impact on firm performance. A set of hypotheses rooted in the resource-based view theories of the firm was created and empirically tested. Survey email invitation approach was employed to send a letter of invitation to 1,100 potential participants at 300 firms to participate in the study. To analyze the data, both mediated regression and hierarchical linear regression models were utilized; and following controlling for firm growth. The results of this study indicate that IT increases the innovation of the firm. Innovation improves firm performance in terms of financial and operational. Results also indicate that IT‟s impact on innovation is significantly moderated by firm growth. Finally, the results indicate that IT‟s impact on firm performance is through innovation. This suggests that firms should consider IT investments that improve the firm’s capabilities in order to achieve a significant impact on firm performance. The main purpose of this paper is to offer the new perspectives in illumination how IT can create a sustained competitive advantage for the firm

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